How To Make Money on Instagram.


What is Instagram?

Instagram is a photo and video sharing social networking platform that emphasizes photo and video sharing via its mobile app. Once you sign up by creating an account, Instagram allows you to share your photos, videos and stories with your friends and followers.

It is one of the fastest growing social media platforms with an average of one billion active users every month. Yeah! 1 billion. So how can one make money on Instagram? Let’s start with the basics, creating an account.

Creating an Instagram Account.

How exactly do you create an Instagram account? Let’s follow these easy steps in order to sign in.

  1. Go to Google Play Store if you want the Instagram App which is easier to use than the Web.
  2. Download the app and install it. Make sure you have sufficient storage space because once you start using it, its contents could take up a lot of space.
  3. Sign up and create an account using your email. Then create your password. To create a strong password, let it contain both numerals and letters to avoid being hacked.
  4. Next, create your profile and you are good to go.
  5. If you want to make it a business account, just go to settings, find Account and tap Switch to Professional Account. Then pick a category that best describes your business, then select Business.

You can now start looking into ways of earning money on Instagram which is what we shall be discussing right away.

Instagram Monetisation.

This simply refers to the process by which a user earns revenue via an Instagram account. This reduces the amount of physical and manual labour by enabling you to make money in the comfort of your own home. Earning money digitally is the future of the economic industry in the world.

How to make money on Instagram.

There are several ways one can earn money on Instagram. They include:

Become an influencer and make money from sponsored posts.

With the rising popularity of influencer marketing and brands spending tons on money on it, it has become a lucrative way for people to earn money. In order to become an Instagram influencer, you need to follow the simple steps below:

  1. Define Your Niche: You need to speak to ONE specific person and create a tribe around one major topic.
  2. Create High Quality Instagram Posts: The quality of the content you post will determine whether people like, follow or comment on your page. Engaging and creative captions will also attract people to your page.
  3. Stick To One Design Theme for Your Feed: A cohesive feed helps your audience know what to expect from your account with a quick glance. It also keeps them longer on your page to like and comment on other posts too.
  4. Commit To a Consistent Posting Schedule: Being consistent in posting will help your followers know that you are reliable and committed.
  5. Engage with your followers and other users: Instagram rewards you for creating content that receives replies, DMs and comments from your followers!
  6. Collaborate with Other Influencers: Engage in other influencers content in order to gain experience and access to opportunities you may not have come across before.
  7. Reach Out to Brands Within Your Niche: Reach out to other brands even if you don’t have that many followers. You never know how or when your luck could change.

Become an Affiliate and Make Money Selling Other People’s products.

Affiliate marketing for influencers is essentially a way to earn a commission payment on the clicks or sales you drive on behalf of brands. It involves the brand, the affiliate, the influencers and the customer. Influencers use affiliate links to track how many sales were made.

       Types of Affiliate Models.

There are two main types:

  • Pay per click: this means that you are getting paid for the users who click on your ad.
  • Impressions: this means you are getting paid for the number of impressions that your ad receives.

        Affiliate Markets.

There are numerous affiliate markets on Instagram that contain a wide variety of products and services for influencers and bloggers to promote. For example:

  1. AWIN: This can connect you with high paying advertisers, providing over 10,000+ campaigns for you to choose from.
  2. Amazon Associates: This marketing program will give you access to millions of products that you can advertise to your audience and help you earn up to 10% of every referral that is made.
  3. ClickBank: This is a packed marketplace, containing products and services in multiple categories so you can find items to promote and earn revenue.
  4. ShareASale: Has over 3900+ merchants on its books, ensuring you will be able to find relevant niche products to promote.

How to set up and Affiliate Marketing Program on Instagram.

Start by picking an affiliate network such as the ones described above. You will enjoy benefits such as tracking, technology, reporting tools along with exposure to influencers who already use affiliate networks.

Next, set your commission rates by analysing your profit margins, conducting competitor analysis and asking your affiliate networks because they have a lot of experience.

Create a compelling affiliate program with the option to unlock extra rewards. This can really motivate influencers to promote your brands and services.

Find influencers to partner with on Instagram: Be sure to send over some sort of brand guidelines and resources to help with their affiliate content creation!

Analyse and adjust: Make sure to look at the detailed reporting available that will show you how many affiliate links have been generated for your brand, how many clicks they’ve driven, and also the total sales value.

Become a Virtual Assistant to an Influencer.

You must be knowledgeable in how to manoeuvre through social media platforms and utilize analytics software to garnish valuable data for marketing campaigns.

Sell Instagram Caption Services.

Instagram captions are useful in increasing your website traffic, helping you get more Instagram followers and even improving your sales.

Writing a good Instagram caption involves:

  • Making the most of the first sentence.
  • Including a call to action or ask a question.
  • Adding value.
  • Writing like a human and not a robot.
  • Drafting your Instagram captions on a separate page.
  • Using storytelling.
  • Using emoji’s.
  • Considering caption length.
  • Using hashtags.

Sell photos and other virtual products.

The easiest way to make money on Instagram is by setting up an Instagram Shopping account. People can click on the shop tab available under your profile and reach your online shop without leaving Instagram. This is very convenient and easy to use.

Sell your own physical products.

You can create a page on Instagram to sell physical products by posting their photos. The photos should be well lit and at angle appealing to the customer with the price mentioned in the caption in order to attract sales. For example, thrift shops are rising at a very high rate across all social media platforms. You can offer delivery services to the consumer at a small fee. In this way, you will have already earned revenue.

Sell drop shipped products.

Drop shipping is a low-risk business model that allows you to sell products to your customers without incurring huge running costs like a wholesaler would have. In order to promote drop shipping on Instagram, you will need to follow these simple steps:

  1. Create an Instagram account.
  2. Find related accounts.
  3. Contact the accounts’ admins.
  4. Provide your material for the Instagram shout out.
  5. Wait for a shout out.
  6. Analyse conversations.
  7. Wait for the results.

Becoming an Instagram Model.

Depending on the number of followers you have in your account, companies may pay you to endorse their products because they know the posts will be viewed by a large audience. The higher the number of followers, the higher the pay.

Earning from Posting Videos.

You can earn money by posting videos of products and services you would like to sell or offer. You can also earn through videos by creating sponsored posts for brands that want to get in front of your audience.

In conclusion, there are many options you can explore if you are interested in making money through Instagram. Don’t just lie around all day. Get up and start earning today!